Friday, May 20, 2011

Do What You Love!

Have you ever wished you could fulfill your career passions and do what you love to do? Is it eating at you that you have expertise in areas that you are not utilizing in your current career?

Well, then make a change! I have experienced those very things in my professional career, and have had to make some very difficult decisions along the way. But, ultimately, the changes I made were a result of me not fulfilling my career passions. So what did I do?

I simply took a step back, looked at what I was currently doing, then assessed my true skills and passions. I concluded I was not fulfilling my passions and made a change for the better. Today, I can say without doubt that my career is in such a great place, and I am happy, energized and enthusiastic about what I do.

The decisions can be tough, but ultimately you have the control to fulfill your career goals. I love marketing and helping small businesses to large corporations flourish. Find what you love, then go do it!

Have a great weekend everyone!

Wednesday, May 4, 2011

The Proof is In the Pudding!

I have been talking marketing with some great people recently, and thought I'd dust off a very old blost post from tha past...

I have been talking to quite a few marketers out there lately. There are certainly a lot of them out there. I'm one of "them" too. Meeting with people like myself got me thinking...

First, how am I different? I love talking internet marketing, social media, sales and on and on and on. So do a lot of others out there.

Next, what makes a marketer a marketer? I think I answered both questions by re-reading my last blog post about being genuine.

Of all the hundreds of self-proclaimed marketers out there, what it seems to come down to is the pudding. The old saying, the proof is in the pudding really applies. I've worked for companies and people in the past who say they are marketers, but really don't have a process or practical experience to back it up. Sometimes self proclaimed marketers talk the talk, but really can't back their words up.

So to me, what sets marketers apart is the ability to apply hands-on experience and convert it to real results for customers. By being true to yourself and the knowledge accumulated through experience, you will be the best marketer to your customers and your company.

Anyone seeking help with marketing needs to ask the question...show me the pudding!