Social Media Marketing...Get in the Game!

I have been watching the trends in social media for a while now, and one of the big trends is to hire someone to do it for you. In fact, in the article below, it sounds like social media hiring is a big focus for agencies and businesses alike.

My take...seriously consider whether you want to hire an agency to manage your social media, or perhaps even a smaller firm or freelancer. All have their benefits, so listen to their pitches and choose wisely. 

 

Check out the article for yourself!

Click Here!

Maximizing You Relationship with Google

Everyone is aware of the potential of paid search marketing using Google.  To maximize your relationship with Google I recommend:  

• Link Ad Words and Merchant Center.  If you are not familar with Google Merchant Center here is a link to the Merchant Center Blog. This will allow
• Participation in Product Extensions and Product Listing Ads
• Send a product data feed to Google, be certain to include
• Internal ID code, title, link, price, description, condition and image link
• Attributes can also be sent including groupings and labels
• Other attributes include exclusion fields and tracking parameters
• Rich Snippets
• Stuctured data from the website...such as product reviews
• Requires stock and price updates along with the product rating
• Also requires rel="canonical" link  on the product detail page

Those are three steps to help maximize your relationship with Google.

Try Not to 'Like' Too Much!

I thought this article was interesting in warning marketers in how they utilize Facebook to market their brands. Give it a read!

http://www.clickz.com/clickz/news/2015806/facebook-offer